SOJU VS. FAUX-JU: HOW TO SPOT SOJU DUPES
How to know if you’re sipping on the real thing or an imposter.
They say that imitation is the highest form of flattery. Like any icon, there will be copycats, and soju is no exception. But how do you tell the difference between real, authentic Korean soju and the sugary fake lookalike? Well, first you need to know what soju is.
WHAT IS SOJU
Soju is the #1 spirit in the world by volume. It’s a crisp and refreshing spirit, best enjoyed served chilled from the bottle, as a shot, or in a soju bomb with a light beer. Traditionally produced flavorless, it also comes in bold and unforgettable flavors—courtesy of your favorite, Soonhari, The Original Flavored Soju.
But don’t let the green bottle fool you. There’s more to soju than what meets the eye. Here’s the difference between Soonhari Soju and Fake Soju.
SPOTTING FAKE SOJU
Just like your mom always said, it’s all about what’s inside that counts. So, what is real soju made of? Real, authentic Korean soju is distilled from rice, tapioca, barley, and/or wheat, and is always made in Korea. It’s known for its smooth, crisp, and fruity flavor.
Fake soju (or Faux-ju, as we call it) is distilled from other ingredients like fruit, fruit skins, & other grains. In fact, it isn’t a spirit at all! It’s closer to a fruit-based wine and can be made anywhere other than Korea. Because of its ingredients and distillation process, it tends to have an overly fruity and alcoholic taste, the opposite of the flavor profile of real soju.
FAUX-JU CHECKLIST:
To make sure you’re picking up the real deal, ask yourself these questions ? before you add those green bottles to your shopping cart.
You’ve got the checklist, now trust your taste buds. If it’s not made the right way, it’s not the real soju. Skip the sugar rush, grab the good stuff, and sip smarter with Soonhari, The Original Flavored Soju.
